Dar es
Salaam – Monday, 1st December 2014.
Today
Azam Media announced that Tido Mhando had been appointed as Deputy-CEO, Uhai
Productions Ltd. (UPL). He now joins the executive management team under the
leadership of Rhys Torrington - CEO, Azam Media Ltd.
Mr Mhando will take up his new position with
immediate effect, with prime responsibility for the development of local
content for both television and radio.
With over 40 years’ experience in media, Mhando is
a well-known and highly respected figure in the broadcast industry across East
Africa and internationally.
Having started out his career as a DJ on Radio
Tanzania, he then joined the BBC in 1985 as its initial Swahili correspondent
in Nairobi. A rapid rise through the corporation saw him move to London in 1991
where he eventually became the first African Head of its Swahili Service.
After
his return to Tanzania Mhando took on a number of senior roles, including
Director General of TBC and, most recently, Managing Director of Mwananchi
Communication Ltd.
Reflecting on his appointment, Mhando said: “I am
really looking forward to the challenge of building Azam into the premier
provider of high quality, local TV and radio programming in Tanzania and across
the region”.
Mhando will be based at the impressive Uhai
Productions complex at Tabata, Dar es Salaam. UPL is already renowned for its
high quality live broadcast of Vodacom Premier League football and a series of
hit shows such as Kwetu House and Morning Trumpet.
However, in the next few
weeks UPL will unveil its state of the art studios which will give Mhando a
significant capability to create a wide range of exciting programmes in-house, in addition to working with other local producers.
In congratulating Mhando on his appointment, Mr
Torrington commented: “Tido joins Azam Media at a very auspicious moment. As we
near our first birthday it gives me great pride to note that AzamTV has so
rapidly become the premier provider of satellite Pay TV services in Tanzania.
With his wealth of experience I am looking for Tido to take the lead in driving
us to the next level of commercial success by developing an exciting selection
of compelling entertainment for our subscribers in Tanzania and beyond. I wish
him every success”
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